

There is something about the combination of unpronounceable name, bizarre marketing strategy, and sketchy technology to make a cool car a complete sales loser. Imagine if today Ford took their European built Focus RS and badged it as the
Lincologne F0TRS. It doesn't matter if it was equipped with some awesome turbocharged engine and a 6-speed manual gearbox, but it would languish in the back of Lincoln dealers because frankly anyone who stumbles into a Lincoln dealer is either a drunk or lost. Potential customers would stumbled past it and in a moment of lucidity say "I don't know what that is but it'll take too long to explain it to my friends, I think I'll go buy something from a Ford dealer." This is exactly what happened to the Ford of Germany built Merkur XR4Ti 30 years ago, and today you can buy one without getting drunk or stepping in to a Mercury dealer. Find this 1985 Merkur XR4Ti
here on eBay
bidding for $2,010 reserve-not-met with a $3,250 buy-it-now.